Not In Paris is back for its fifth edition, and it’s bigger than ever! 🎉 With endless parties, a pop-up shop, brand collaborations, and exclusive content, Not In Paris is truly celebrating its milestone. Check out the entire series here and shop the collection here!
A Stylish Escape: Loulou Paris
Imagine yourself sitting at a white-clothed table in the elegant Loulou Paris. The first thing that catches your eye is the playful artwork of Jean-Charles de Castelbajac, adorning everything from the menu to the sugar pots. This whimsical touch sets the stage for a dining experience that’s as much about design as it is about flavor.
An Artistic Collaboration
Loulou’s artistic director, Claire Malafosse, describes the restaurant’s design philosophy: “All the Loulou homes have been crafted with the help of artisans, architects, and artists.” From the slopes of Val d’Isère to the beachside oasis of Ramatuelle, each Loulou location is a testament to this artistic collaboration.
The Touch of Jean-Charles de Castelbajac
The signature playful energy of Jean-Charles de Castelbajac is evident in every corner of Loulou Paris. This French designer, dubbed the “King of the Unconventional,” co-founded Iceberg in the 70s and further cemented his reputation through his namesake brand. Known for blending pop culture and fashion, he transformed fuzzy teddy bears into iconic garments worn by stars like Drake and Madonna.
From Parisian Angels to Loulou’s Logo
“My brother, Gilles Malafosse, the President of the Loulou group and a seasoned restauranteur, had been familiar with Jean-Charles de Castelbajac’s designs for over two decades,” explains Claire. “After seeing his angelic creations on the walls of Paris, he thought they would be perfect for a Loulou logo.”
This unique logo, a face incorporating the name “Loulou,” transforms for each of the restaurant’s four locations. You can even find this iconic design featured prominently in the Loulou Paris capsule collection.
A Designer’s Dream: Loulou Paris Interiors
Loulou Paris boasts more than just playful artistry; it’s a haven of sophisticated design. Upon entering the restaurant, you’re greeted by the grand interiors designed by Joseph Dirand.
A Master of Design: Joseph Dirand
Dirand, recently recognized in Architectural Digest’s AD100 list for 2023, transformed this historic space into a stunning art collector’s dining room. Eero Saarinen Tulip chairs and Philippe Anthonoiz lighting elevate the ambience, creating a truly luxurious experience.
A Parisian Gem: The Louvre Palace
Loulou Paris resides in the 19th-century Marsan Wing of the Louvre Palace, a location Claire describes as “one of Paris’s most beautiful architectural heritage sites… with the most charming garden in Paris.”
A Breathtaking View: The Eiffel Tower and Beyond
Step onto the restaurant’s terrace, and you’re treated to a breathtaking view of the Eiffel Tower. The terrace extends from Le Musée des Arts Décoratifs onto meticulously manicured gardens, offering relaxed seating and lush greenery.
A Culinary Paradise: Loulou Paris Food
Loulou Paris seamlessly blends design mastery with a prime location and exceptional cuisine. Executive chef Benoit Dargère’s menu, described by Claire as “sunny, family-style, and generous,” adds another layer to the restaurant’s appeal.
Fashion’s Favorite: Loulou Paris’ Popularity
With its combination of design brilliance, a captivating location, and delicious food, Loulou Paris has become a popular destination. The restaurant is especially bustling during fashion week, as the fashion industry has embraced it as a premiere spot for post-show aperitifs and exclusive dinners hosted by renowned brands like Burberry and Valentino.
A Legacy of Style: Yves Saint Laurent’s Muse
The connection between Loulou Paris and the fashion world runs deep. The restaurant’s name itself is a tribute to Loulou de la Falaise, a close friend and collaborator of Yves Saint Laurent.
Embracing Loulou de la Falaise’s Spirit
Loulou Paris seeks to embody the “audacity” of the free-spirited Loulou de la Falaise, known for her bold jewelry and vibrant style.
A Taste of Loulou Paris: What to Order
Claire shares some must-try dishes: “Our signature dishes at Loulou include vitello tonnato, raw purple artichokes, aubergine alla parmigiana, linguine Mancini with Sicilian pistachio pesto, truffle pizza, and, of course, the red fruit Pavlova.”
From its artistic collaborations to its sophisticated design and delicious food, Loulou Paris is a true Parisian gem. Whether you’re a fashion aficionado or simply looking for a stylish escape, this restaurant is sure to leave a lasting impression.
